women in business / 27 Neena Kumar Enlightened Psychology 54 Church Street, South Orange 212-946-5354 enlightenedpsychology@gmail.com Why I started my business In graduate school I had a vision of being a clinical psychologist in private practice in New York City and for many years I practiced there. When I moved back to my former hometowns of Maplewood/South Orange, I opened a second branch here and practice as a generalist for children, adults, and families. When a child has a learning issue I can give them a psychoeducational evaluation and settle them in school. Most valuable lesson learned Everyone has their own anxiety, tolerance for stress, and internal battles. If we judge someone based on our tolerance or what we believe to be normal we are missing the chance for true empathy. My tools of the trade My mind is my most important tool along with attention and focus, memory, and the ability to be both present and analyze the material concurrently. 212-517-7009 sharongb.jhilburn.com Sharon Grazioso-Bianchi J.Hilburn Custom Menswear Why I started my business I saw an untapped need in the market for top-of-the-line, yet moderately- priced custom menswear using the services of a personal stylist – me! My favorite moments in my business Seeing the "before and afters". I absolutely love when that look of confidence strikes my client right after he tries on his suits, shirts, and trousers for the first time. I call it the "peacock effect". I get a lot of oohs and aahs from their wives/significant others, too. What a difference properly-fitting clothing can make, both physically and mentally! Most valuable lesson learned Work hard, be honest, and exceed customers’ expectations and the sales will come! Because, if they don’t look good, I don’t look good!